Three Point Two Logo

Three Point Two Gelato

E-commerce website for a youthful and trendy gelato brand

Anchored on three pillars – experience, comfort, and innovation – Three Point Two is the product of tireless experimentation and evolution over the course of three years. Named after the ideal temperature to store gelato, 3.2 Degrees Fahrenheit or -16 Degrees Celsius, the dessert bar was designed to be a space of uninterrupted indulgence and endless ice cream, lying strategically in the stretch of shophouses along Kampong Bahru, with multiple other trendy establishments.

Together with the young owners of this exciting startup, we worked closely to build an e-commerce store on Shopify with a custom theme to reflect the colorful interior of the physical space, while maintaining a luxurious feel and experience.

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Client

3.2 Degrees Fahrenheit

Scope of Work

Website

Sector

Business

Photography: Three Point Two
Photography: Three Point Two
Photography: Three Point Two
Photography: Three Point Two
Social Media: Three Point Two
Social Media: Three Point Two
Social Media: Three Point Two
Social Media: Three Point Two

In collaboration with wedesigncrap, we built a custom Shopify theme around a strong visual identity developed with soft organic forms in a two-tone color palette.

Three Point Two Home Mobile

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Three Point Two Menu Mobile

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Three Point Two Shop

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Three Point Two Shop

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Three Point Two Shop Mobile
Three Point Two Product Mobile
Three Point Two Product

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Three Point Two Product

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Three Point Two Product

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Three Point Two Product

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Custom form implementation

To streamline the customer journey in line with the store delivery workflow, we implemented a custom form on the checkout page with an embedded calendar for scheduling of delivery and pickups.

Tpt checkout

Collaborators

Wedesigncrap, Designer